Digital Marketing Specialist · Istanbul / Budapest

Umut Deniz
Guler

// Digital Marketing Specialist

I help brands grow through data-driven digital marketing. With a background in English Linguistics and hands-on experience across SaaS, hosting, e-commerce, and affiliate, I combine technical expertise with a sharp understanding of language, content, and user intent.

From ranking keywords in 8+ languages to building full-funnel campaigns — I approach digital marketing as both a science and a craft.

LinkedInBlog →
01

Experience

Tabular.emailDigital Marketing Manager
  • Developed and executed full-funnel digital marketing strategy covering SEO, content, email, and social channels
  • Managed content team and editorial calendar to drive organic growth and brand visibility
  • Led on-page and technical SEO improvements including site architecture optimisation
  • Built and scaled backlink profile through targeted outreach campaigns
  • Owned go-to-market strategies for new product features in collaboration with development and product teams
  • Designed and executed remarketing campaigns via email marketing, driving re-engagement and conversions
  • Sourced, negotiated with, and managed influencer and affiliate partnerships
  • Led PR efforts including press release distribution and media outreach to grow brand authority
  • Managed LinkedIn presence through organic content strategy and paid LinkedIn Ads campaigns
UltahostDigital Marketing Manager
  • Drove multi-channel digital marketing across SEO, content, and localisation in 8+ languages
  • Managed international content team of writers across 10+ languages for on-page optimisation
  • Ranked global and local keywords across multiple regions and languages
  • Oversaw large-scale backlink database and managed outreach for partnership collaborations
  • Managed localisation and marketing copy for 100+ service pages
VebilisimDigital Marketing Specialist
  • Managed digital marketing for affiliate sites in competitive niches
  • Achieved sustained organic traffic growth with limited domain authority
  • Planned and optimised campaigns within tight budget constraints
Ege BarkodDigital Marketing Specialist
  • Managed full digital marketing mix for 20+ local e-commerce clients: SEO, Google Ads, and social media
  • Planned and executed Google Ads and Meta (Facebook/Instagram) paid campaigns
  • Operated and optimised automated content and blog systems
02

Skills & Tools

SEO & Analytics

SemrushAhrefsMozSpyFuScreaming FrogGoogle AnalyticsGoogle Search ConsoleGoogle Tag Manager

Email Marketing

MailchimpKlaviyoActiveCampaignHubSpotBrevoConvertKitDripMailerlite

Paid & Social

Google AdsMeta AdsLinkedIn AdsLinkedIn Organic

CMS & Platforms

WordPressShopifySanity

Web & Design

HTML (Advanced)CSS (Advanced)JavaScriptFigmaCanva

Project Management

LinearNotionClickUp
03

Languages

Turkish
Native
English
C1/C2 · IELTS 8.0
German
A2
Spanish
A2
04

Education

MSc MarketingÓbuda University · Budapest
Bachelor's Degree in English LinguisticsMersin University